Glossary
What is Speed to lead?
How quickly you contact a new lead after they enquire.
Definition
Speed to lead is the time between an enquiry and your first real conversation with that person. Industry studies have long shown that leads contacted within minutes convert far better than leads called hours later.
Why it matters
A lead who just filled your form is thinking about you right now. An hour later they've called your competitor.
How RANA AI uses it
RANA calls new leads within about a minute, 24×7.
Hear it for yourself
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